Consumer Journey online / offline Simmenthal / Digital food content / Website

2018 – Agency assignment: brand repositioning, from traditional emergency product to an iconic Italian brand providing great quality to foody evolved consumers. Digital channels are where “The foody butcher” positioning comes to life and attracts new customers.


  • Creative Director:
  • Art Director and Designer:
  • Copywriter:
  • Photo:
  • Website Studio Consultant: