2017 – Agency assignment: brand foundation. From a blurred industrial perceived brand to a an authentic Italian family brand. A true story told by Oswald Zuegg himself.
![Zuegg Visual Identity](https://marimo.it/wp-content/uploads/2021/06/Doc260521-47.jpg)
![Zuegg Visual Identity](https://marimo.it/wp-content/uploads/2021/06/Doc260521-46.jpg)
![Zuegg Visual Identity](https://marimo.it/wp-content/uploads/2021/06/Doc260521-45.jpg)
![Zuegg Visual Identity](https://marimo.it/wp-content/uploads/2017/03/zuegg-vi.jpg)
![Zuegg Visual Identity](https://marimo.it/wp-content/uploads/2021/06/Doc260521-44.jpg)
![Zuegg Visual Identity](https://marimo.it/wp-content/uploads/2021/06/Doc260521-42.jpg)
Credits
- Creative Directors: Paola Manfroni, Assunta Squitieri
- Designer: Davide Scarpantonio
- Copywriter: Selina Galfo
- Account: Manuela Morpurgo
- Photographer: Claudia Castaldi