2019 – Agency assignment: food identity guidelines for the Swedish icon now competing in the Italian market. A visual expression of balanced nutrition in the frame of the nordic “lagom” lifestyle.
Credits
- Creative Directors: Paola Manfroni Assunta Squitieri
- Copywriter: Assunta Squitieri
- Art Director: Gregorio Pampinella
- Account Team: Giovanna Ridenti Giulia Gianfaldoni Marta Tracanna
- Photo: Anna Paola Lo Presti Francesca Romana Gaglione
*Proprietà di Barilla. Vietata la riproduzione, anche parziale.
