2019 – Agency assignment: build engagement, buzz and a strong social community for a brand with no ATL investment. The special edition packaging is at the center of a successful digital activation.
![](https://marimo.it/wp-content/uploads/2020/10/Skipper-Succhino-di-Cittadinanza_thumb.jpg)
![](https://marimo.it/wp-content/uploads/2020/10/Digital-scaled.jpg)
![](https://marimo.it/wp-content/uploads/2020/10/Skipper-Succhino-di-Cittadinanza_01.jpg)
![Succhino di Cittadinanza](https://marimo.it/wp-content/uploads/2019/02/succhino3.jpg)
![](https://marimo.it/wp-content/uploads/2019/02/succhino4.jpg)
![](https://marimo.it/wp-content/uploads/2020/10/Skipper-Succhino-di-Cittadinanza_04.jpg)
Credits
- Creative directors: Paola Manfroni Assunta Squitieri
- Copywriter: Selina Galfo
- Designer: Andrea Magno
- Account team: Manuela Morpurgo Marta Tracanna
- Digital Agency: MITH