2008 – Before advertising there was the “affiche”. And sometimes it is still very useful, to create powerful images, whose decoding escapes the laws of persuasive advertising, to fit into the artistic tradition that goes from Toulouse Lautrec to Goude. Here a tribute to Gruau.
Credits
- Creative Directors: Paola Manfroni Assunta Squitieri
- Copywriter: Assunta Squitieri
- Project designer: Paola Manfroni
- Studio Designer: Happy Centro
- Account: Manuela Morpurgo