2016 – Agency assignment: how can the “I Frutteti di Oswald Zuegg” brand, based on heritage and taste, tell a new story of innovation and functional claims?
![](https://marimo.it/wp-content/uploads/2020/10/Zuegg-succhi-125ml_thumb.jpg)
![Zuegg Succhi](https://marimo.it/wp-content/uploads/2017/04/zuegg-succhi.jpg)
![Zuegg Nettari](https://marimo.it/wp-content/uploads/2020/10/Zuegg-succhi-125ml_02.jpg)
![Zuegg Nettari](https://marimo.it/wp-content/uploads/2020/10/Zuegg-succhi-125ml_03.jpg)
![Zuegg Nettari](https://marimo.it/wp-content/uploads/2020/10/Zuegg-succhi-125ml_04.jpg)
![Zuegg Nettari](https://marimo.it/wp-content/uploads/2020/10/Zuegg-succhi-125ml_05.jpg)
![Zuegg Nettari](https://marimo.it/wp-content/uploads/2020/10/Zuegg-succhi-125ml_06.jpg)
Credits
- Creative Directors: Paola Manfroni Assunta Squitieri
- Designers: Giampiero Quaini Clio Chaffardon
- Copywriter: Selina Galfo
- Account: Manuela Morpurgo