Agency assignment: Create a digital campaign to relaunch Grancereale cereal bars. But how to keep people from skipping video banners? By creating 4 video clips that are a pleasure to watch: nuts, seeds, and ingredients are mixed by an expert – Grancereale – in a crescendo of rhythm and amazing special effects.
Credits
- Art Director: Maria Piccinini
- Copywriter: Camilla Valle Porlezza
- Art Junior: Alessio Palazzi
- Account: Dadà Isola Laura Squintani
- Chief Creative Officer: Paola Manfroni
- General Manager: Giovanna Ridenti
- Casa di Produzione: BRW Filmland
- Executive Producer: Luca Orlando
- Producer: Simona Ferraro
- Casa di produzione CGI: Ditroit
- CGI Creative Direction: Salvatore Giunta
- Creative Producer: Irene Costantini
- Project Leads: Matteo Nicoli Claudio Gasparollo
- Designers: Alessandro Nobile Mantas Bardauskas Marco Serracca Davide Rubini
- Musica e Sound Design: Giovanni Dubini
*Proprietà di Barilla. Vietata la riproduzione, anche parziale.
