Agency Assignment: to develop a B2B strategy for the brand aimed at strongly engaging its core target audience, by defining a distinctive brand language and tone of voice.
Credits
- Designers: Chiara Leone, Pietro Bindi, Anna Di Cintio
- Copywriter: Chicco Meomartini
- Account director: Michele Bonetta
- Account executive: Martina Perelli
- Creative video director: Emanuele Sabetta
- Social media strategist: Martina D'Ammassa
- Chief Information Officer: Geo Ceccarelli
- Chief Creative Officer: Paola Manfroni
- General Manager: Giovanna Ridenti
- Food Artist: La Caprini
- Video Editor: Cristina Sansone
- Motion Graphics Designer: Giuseppe Laezza
- Videomakers: Visionarigroup
- Progetto esecutivo e realizzazione stand: Cloverthree
- Ufficio stampa: Paola Chiasserini - Omnicom PR Group
