Agency Assignment: To showcase two of our new favourites when it comes to sauces: the Pesto Barilla Vegan Rosso and the Pesto Dressing. We have interpreted their spirits and translated them into two kits that embody simplicity and practicality, enthusiasm and inventive spirit. Not a brainer to tell one from the other!
Credits
- Designer: Enrico Neri
- Copywriter: Camilla Valle Porlezza
- Account team: Alessandra Avico, Silvia Mellini
- Chief Creative Officer: Paola Manfroni
- General Manager: Giovanna Ridenti
*Proprietà di Barilla. Vietata la riproduzione, anche parziale.
