2021 – Agency Assignment: let Italy meet all the Pesto Flavours. We transported the whole pesto family around the country, conquering 2556 spaces/posters in 28 cities, meeting its community like never before.
Credits
- CCO: Paola Manfroni
- Creative Directors: Dario Neglia, Stefano Campora
- Art Director: Maria Piccinini
- Account Team: Giovanna Ridenti, Alessandra Avico, Dadà Isola
*Proprietà di Barilla. Vietata la riproduzione, anche parziale.