2019 – Agency assignment: within the Masters of Pasta global frame develop specific commercials focused on products’ superiority / The Pesto alla Genovese.
Showing respect for basilico and Parmigiano, that’s the Barilla way to a superior pesto experience.
Credits
- Creative Directors: Paola Manfroni Assunta Squitieri
- Copywriter: Camilla Valle Porlezza
- Art Director: Maria Piccinini
- Account Team: Giovanna Ridenti Arianna Menghi
- Production Company: BRW
- Director: Ago Panini
- Food Stylist: Francesca Alberoni
- Music and Sound Design: Ferdinando Arnò - QuietPlease!
*Proprietà di Barilla. Vietata la riproduzione, anche parziale.