Consumer Journey online / offline Voiello / Miez’a Via Napoli

Agency assignment: conceiving the Neapolitan appointment of the Miez’a Via project. It was a new great opportunity to produce Neapolitan art, with a tribute to the city’s founding myth, the siren Partenope.

Credits

  • Art Director:
  • Copywriters:
  • Graphic Designers:
  • Creative Directors:
  • Chief Creative Officer:
  • General Manager:
  • Account Team:
  • Digital Team:
  • Social Media Manager:
  • Iconografia Rioni di Napoli:
  • Murale:
  • Produzione eventi e brand experience:
  • Individuazione e gestione Influencer/Content Creator:
  • Media Agency:
  • Ufficio stampa e Media Relations:

*Proprietà di Barilla. Vietata la riproduzione, anche parziale.